A survey of 1,028 senior IT professionals and application developers in the United Kingdom, U.S., Germany and Singapore finds nearly half (47%) still use manual testing for mobile applications. More than a third (38%) noted that their organization could save between half and three-quarters (51-75%) of funding allocated to testing per year by fully automating mobile application testing.
Conducted by the market research firm Censuswide on behalf of Tricentis, a provider of a test automation platform, the survey also found that just under half of respondents (49%) reported their organization is already applying artificial intelligence (AI) to application testing. Another 21% plan to apply AI in the next six months. Almost three-quarters (74%) said their organization’s general sentiment toward AI in mobile software development testing is positive.
Respondents also expected AI to improve mobile application quality (37%), increase productivity (36%) enhance end-user experience (34%) and to reduce the number of vulnerabilities and/or bugs (32%) in their applications.
Mav Turner, chief product and strategy officer at Tricentis, said that rather than continuing to rely on expensive testing services, more organizations are looking to reduce costs by automating a wider range of testing workflows within the context of a DevOps workflow. In fact, the survey finds just under a third of respondents (32%) expect their organizations will invest more than $1 million to further automate testing.
As modernization of testing processes continues, the return on investment in mobile application development will only continue to improve, noted Turner.
The survey identifies the primary benefits of investing in test automation, which are increased productivity (32%), increased revenue (31%), increased user retention (28%) and increased compatibility across devices (28%).
The primary obstacles organizations encounter as they strive to achieve that goal are competing priorities (28%), lack of technology and talent (25%), time (25%) and cost (24%), the survey finds.
A full 87% said the quality of mobile applications is critical to their business, with 90% noting that poor mobile application quality costs their business as much as $2.49 million in lost revenue per year. However, just over a quarter (27%) said they believe their organization’s current mobile application development and testing strategy exceeds expectations.
As part of efforts to automate testing, it’s not clear just how far responsibility for testing is shifting left toward developers, but there is no doubt many more are being exposed to the results earlier in the software development life cycle. The goal is to provide continuous testing capabilities without overly disrupting code writing. It’s also becoming simpler for developers to leverage generative AI tools to provide summaries of tests along with recommendations to improve code. The end result should be higher-quality applications that require less troubleshooting once deployed in a production environment.
In the meantime, as organizations continue to become more dependent on mobile applications to drive a wide range of digital transformation initiatives, the cost of testing will continue to pale in comparison to the potential amount of lost revenue that might occur when end users either don’t invoke a specific feature or capability or, more commonly, simply abandon the application altogether.
